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What’s the status of your DPO campaign?

In 2013 we raised over $1.2MM in seed funding through a grassroots DPO campaign in which over 400 California residents purchased shares in our company. The community support and funding that came from the campaign was critical in helping us secure an optimal location for our store. We
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Has a site been selected?

We conducted extensive study of the West Oakland trade area and identified the areas within the community that are most optimal for a retail store location. We paid special attention to criteria such as high population density, accessibility by walking and public transportation, high
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When do you anticipate opening the store?

We secured a location for our store in March 2016. We are now working on the next key objectives: securing government approvals/permits and a commercial loan. The timeline for completing these objectives is a bit uncertain as there are many variables affecting each process including h
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What is the current status of the project?

People’s Community Market is a startup business that is currently in its pre-development phase. We have undertaken a thorough planning process and have assembled a seasoned leadership team. We have raised over $1.2M in working capital through a public stock offering in which over 400
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If I can’t afford to invest, how can I help?

We have partnered with Credibles to allow individuals and families, for whom $1,000 is too high of an amount, to help create People’s Community Market by pre-paying for groceries through the purchase of Credibles in amounts between $50 and $500. Additionally, supporters can help sprea
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Why is the minimum investment $1,000?

Federal securities regulation in the United States allows small business conducting public stock offerings to take on a limited number of shareholders. In order to ensure that we reach our fundraising goal while staying within the allowed number of shareholders, we have set the minimu
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Why is People’s Community Market conducting a DPO?

We are conducting a DPO to raise the equity portion of our project financing (as working capital) because, as a startup business proposing to operate a grocery store in a lower-income neighborhood, we aren’t able to get funding from traditional investors and institutions. The DP
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What is a Direct Public Offering?

Direct Public Offerings (DPOs) are a way for small businesses to raise investments from their communities and customers. DPOs are similar to Initial Public Offerings (IPOs), where people buy shares in a company. But unlike IPOs, stock is not traded on a stock market or sold by big inv
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